SCFTC & TFTC
Brewing Champions
On & Off the Pitch
Building East Africa’s premier football talent, sports business, athlete representation, and community development ecosystem.
Specialty Coffee Football
Talent Club · Thika, Kenya
- U7 – U20 & Senior Teams
- Sports Management Agency
- Coffee & Football Business
- Digital Media Network
Vision & Mission
Driven by purpose. Built for impact.
Mission
Identify, nurture, manage and commercialize football talent while creating sustainable opportunities for youth and communities.
SCFTC Motto
“Brewing Champions On and Off the Pitch.”
Specialty CoffeeTFTC Motto
“Developing Talent. Transforming Communities.”
Thika FootballFootball Academy
Comprehensive training and education for the next generation.
Age Categories
- U7
- U9
- U11
- U13
- U15
- U17
- U20
- Senior Teams
- Women’s Teams
Training Programs
- Football Technical Skills
- Strength & Conditioning
- Sports Psychology
- Nutrition
- Leadership Training
- Life Skills
- Entrepreneurship
- Civic Education
Education Model
- Football + Education
- Scholarships
- Barista Skills
- Entrepreneurship
- Career Guidance
- Digital Literacy
SCFTC Sports Management
Professional athlete representation and commercial management.
Player Representation
- Contract Negotiations
- Player Transfers
- International Trials
- Scholarship Placement
- Career Management
- Legal Advisory
Commercial Representation
- Brand Endorsements
- Marketing Campaigns
- Media Appearances
- Merchandising
- Image Rights Management
Revenue Model
- 5% Local Contract Commission
- 8–10% International Contracts
- 10–20% Endorsement Fees
- Transfer Sell-on Clauses
Business Ecosystem
Diversified revenue streams and community impact.
Talent Camps
Monthly talent identification camps across Kenya.
Merchandise
- Jerseys
- Hoodies
- Caps
- Scarves
- Footballs
- Coffee Mugs
Sponsorship
- Jersey Sponsors
- Naming Rights
- Digital Sponsors
- Matchday Partners
Coffee & Football
- Matchday Coffee Carts
- Fan Coffee Experience
- Sports Coffee Cafes
- Specialty Coffee Sales
Media & Network
Content, broadcasting, and a digital talent marketplace.
SCFTC Media
- YouTube Channel
- Live Match Streaming
- Documentaries
- Podcasts
- Player Stories
Digital Talent Platform
- Player Profiles
- Performance Analytics
- Video Highlights
- Scout Access
- Transfer Marketplace
Annual Events
- Thika Talent Cup
- Specialty Coffee Cup
- Youth Championships
- Women’s Football Festival
Projected Annual Revenue
Scalable revenue model across the ecosystem.
| Revenue Stream | Potential Revenue |
|---|---|
| Academy Fees | KES 30 Million |
| Player Transfers | KES 40 Million |
| Sponsorships | KES 25 Million |
| Merchandise | KES 5 Million |
| Coffee Business | KES 10 Million |
| Events | KES 8 Million |
| Media & Content | KES 5 Million |
| Digital Platform | KES 10 Million |
| Facility Rentals | KES 7 Million |
| Total Potential | KES 140+ Million Annually |
Join The Football Revolution
SCFTC and TFTC are creating Africa’s next generation of football professionals, entrepreneurs, and leaders.
Get in Touch
Reach out to learn more or start your journey.
Head Office
Thika, Kenya
Phone
+254707503647
Founder
Alfred Gitau Mwaura