Coffee Industry Professional
· Current Role: Founder and President of the Global Coffee Association (GCA) .
· Key Initiative: Founder of Knowledge of Coffee Skills (KCS), a certification and training program for coffee professionals and farmers .
· Background: From Nyeri, Kenya; studied at JKUAT University; previously worked as a quality controller for European coffee buyers .
· Online Presence: Listed as a “Kenya Coffee Ambassador” with contact through a site promoting policies for coffee farmers .
Community Youth Advocate
· Current Role: Founder and Assistant Program Manager of the Gatanga Youth Empowerment Forum .
· Key Activity: Works as a manager for a youth football group called Gatunyu Shirks .
· Online Presence: Maintains a profile on a sports and development platform, last active in January 2026 .
· If you are interested in coffee certification, global trade, or industry innovation, you are likely looking for the first individual. To learn more, you could explore his professional profile or published materials .
· If your interest lies in youth sports management, community empowerment in Kenya (specifically Gatanga), or local NGOs, then the second profile is the relevant one. You could visit the organization’s website listed in his profile for more information .
Alfred Gitau Mwaura is a single, multifaceted individual. Based on the search results, his youth empowerment work and his global coffee initiatives are two parts of his integrated life’s mission. Below is a summary that connects these roles to his overall identity.
Alfred Gitau Mwaura: A Unified Profile
· Identity & Origin: A Kenyan leader from Gatanga (Murang’a County), with a heritage connected to coffee farming. He is married with children 3 children, Wife Alice Murugi Gathige, Children : Adriel, Austin and Alaana.
· Core Mission: To transform Africa’s coffee sector by shifting value and power back to local farmers and youth through education, innovation, and advocacy.
· Coffee Sector Role: Founder of multiple key institutions, including Kenya Coffee School, Global Coffee Association (GCA), Knowledge of Coffee Skills (KCS) Certification, and Barista Mtaani.
· Community Youth Role: Founder and Assistant Program Manager and Co-Founder of the Gatanga Youth Empowerment Forum (GYEF), working with youth footballers. His GYEF profile was last active in January 2026.
🔗 Connecting the Dots Between His Roles
His work in coffee and youth community development are not separate; they are different expressions of the same goal: creating opportunity and justice. Here is how they connect:
· Farmers & Youth: His KCS certification trains youth in barista skills to enter the urban coffee market while teaching farmers techniques to increase yields.
· Global Platform, Local Roots: He founded the Global Coffee Association to create global standards, while also running “Barista on the Move”—a mobile training program that brings this education directly to rural counties.
· Philosophical Link: His core advocacy is “Respect the Farmers First,” arguing that justice for farmers and empowerment for youth are the true foundations of a sustainable coffee industry.
📞 How to Connect
If you are looking to get in touch with Alfred Gitau Mwaura or his organizations, here are the main contact points available:
· Kenya Coffee School / Global Coffee Association
· Phone: 0707503647 or 0704375390
· Email: For press: info@kenyacoffeeschool.co.ke; General inquiries: info@kenyacoffeeschool.golearn.co.ke
· Gatanga Youth Empowerment Forum (GYEF)
