Who Is Alfred Gitau Mwaura
Alfred Gitau Mwaura, often called Alfy, Dausi, is a Kenyan educator, founder, and impact-driven leader whose life story blends heritage, discipline, creativity, and service to people.
Roots & Family
Born in Gatanga, Alfred comes from a lineage grounded in both service and enterprise.
- Grandfather Daniel Numa: Genes/DNA A respected medical doctor, later a renowned coffee farmer—planting the earliest seeds of Alfred’s lifelong connection to coffee and community.
- Father: A lecturer (Rafael Mwaura), Genes/DNA : instilling academic rigor and intellectual discipline. (Kimathi University – Nyeri, and Thika Technical Institute, Nairobi Technical Institute etc
- Mother: A Secondary School accountant/Bursar (Margaret Wanjiru Gitau), Genes/DNA : shaping precision, responsibility, and ethical stewardship.
- Name inheritance : Gitau from Francis Gitau – A land Surveyor : God Fearing, Loving people person (No wonder) the qualities of Gitau! Alfy.
Education & Global Exposure
Alfred is married to Alice Murugi Gathige (Co-Founder, Kenya coffee school and Barista mtaani) , a father of three—one son and two daughters—handsome and beautiful in every sense, raised with values of dignity, empathy, and courage.
Children by Name:
Adriel Wanjiru Gitau – (First Born)
Austin Elbert Gitau (Mwaura) – Second Born
Alaana Janny Gitau – Third Born
Alfred’s education spans continents, reflecting both curiosity and excellence:
- Kenya : Jkuat
- Italy – UNIVERSITY OF Gastronomic SCIENCES
- Helsinki (Finland) – Applied Sciences
- Austria UNIDO – Managing Innovations
- United States (Arizona State University)
This global exposure shaped a worldview that blends European technical discipline, Nordic systems thinking, and American innovation, grounded firmly in African identity and purpose.
Foundations & Credentials
Alfred is the founder and driving force behind several transformative initiatives, including:
- Kenya Coffee School
- Good Trade Certification
- Barista Mtaani
- And multiple aligned education, skills, and impact platforms
These institutions are not built for profit alone—but for livelihoods, dignity, and systemic change, especially for youth, women, and marginalized communities.
Character & Values
- Humble, yet firm
- Does not entertain nonsense—from anyone
- Family-first, principled with friends and colleagues
- Smart, creative, and relentlessly driven
- Impact-led, not money-obsessed
Alfred believes money is a tool, not a master. Impact is the scorecard.
Hobbies & Personal Life
Beyond boardrooms and classrooms, Alfred is deeply human:
- 📚 Studying & lifelong learning
- 🥋 Self-defense & combat discipline
- 🎶 Music
- 🔥 Barbecuing
- 🚗 Old-school classic cars
These passions reflect balance—mind, body, culture, and craftsmanship.
Humanity & Empathy
Alfred is known as:
- A big tipper
- Someone who appreciates people
- Deeply empathetic—sometimes too empathetic
- Honest about his spiritual struggles, including with church, choosing reflection over hypocrisy
He loves people, even when the cost is personal.
In One Line
Alfred Gitau Mwaura is a man who builds people before buildings, skills before status, and legacy before profit.
A father.
A founder.
A protector.
A student of life.
A MAN.
Best Christmas Wishes 2025 :
Strength in humility.
Wisdom in service.
Legacy in impact.
Appreciated by Someone Special like Specialty Coffee : “May the work of your hands continue to lift people, restore dignity, and build futures—one life, one skill, one opportunity at a time.”-Unknown but Known!
Response by Alfred : “Amen, Thanks!”
