Who Is Alfred Gitau Mwaura

Alfred Gitau Mwaura, often called Alfy, Dausi, is a Kenyan educator, founder, and impact-driven leader whose life story blends heritage, discipline, creativity, and service to people.


Roots & Family

Born in Gatanga, Alfred comes from a lineage grounded in both service and enterprise.

  • Grandfather Daniel Numa: Genes/DNA A respected medical doctor, later a renowned coffee farmer—planting the earliest seeds of Alfred’s lifelong connection to coffee and community.
  • Father: A lecturer (Rafael Mwaura), Genes/DNA : instilling academic rigor and intellectual discipline. (Kimathi University – Nyeri, and Thika Technical Institute, Nairobi Technical Institute etc
  • Mother: A Secondary School accountant/Bursar (Margaret Wanjiru Gitau), Genes/DNA : shaping precision, responsibility, and ethical stewardship.
  • Name inheritance : Gitau from Francis Gitau – A land Surveyor : God Fearing, Loving people person (No wonder) the qualities of Gitau! Alfy.

Education & Global Exposure

Alfred is married to Alice Murugi Gathige (Co-Founder, Kenya coffee school and Barista mtaani) , a father of threeone son and two daughters—handsome and beautiful in every sense, raised with values of dignity, empathy, and courage.

Children by Name:

Adriel Wanjiru Gitau – (First Born)

Austin Elbert Gitau (Mwaura) – Second Born

Alaana Janny Gitau – Third Born


Alfred’s education spans continents, reflecting both curiosity and excellence:

  • Kenya : Jkuat
  • Italy – UNIVERSITY OF Gastronomic SCIENCES
  • Helsinki (Finland) – Applied Sciences
  • Austria UNIDO – Managing Innovations
  • United States (Arizona State University)

This global exposure shaped a worldview that blends European technical discipline, Nordic systems thinking, and American innovation, grounded firmly in African identity and purpose.


Foundations & Credentials

Alfred is the founder and driving force behind several transformative initiatives, including:

  • Kenya Coffee School
  • Good Trade Certification
  • Barista Mtaani
  • And multiple aligned education, skills, and impact platforms

These institutions are not built for profit alone—but for livelihoods, dignity, and systemic change, especially for youth, women, and marginalized communities.


Character & Values

  • Humble, yet firm
  • Does not entertain nonsense—from anyone
  • Family-first, principled with friends and colleagues
  • Smart, creative, and relentlessly driven
  • Impact-led, not money-obsessed

Alfred believes money is a tool, not a master. Impact is the scorecard.


Hobbies & Personal Life

Beyond boardrooms and classrooms, Alfred is deeply human:

  • 📚 Studying & lifelong learning
  • 🥋 Self-defense & combat discipline
  • 🎶 Music
  • 🔥 Barbecuing
  • 🚗 Old-school classic cars

These passions reflect balance—mind, body, culture, and craftsmanship.


Humanity & Empathy

Alfred is known as:

  • A big tipper
  • Someone who appreciates people
  • Deeply empathetic—sometimes too empathetic
  • Honest about his spiritual struggles, including with church, choosing reflection over hypocrisy

He loves people, even when the cost is personal.


In One Line

Alfred Gitau Mwaura is a man who builds people before buildings, skills before status, and legacy before profit.

A father.
A founder.
A protector.
A student of life.

A MAN.

Best Christmas Wishes 2025 :

Strength in humility.
Wisdom in service.
Legacy in impact.

Appreciated by Someone Special like Specialty Coffee : “May the work of your hands continue to lift people, restore dignity, and build futures—one life, one skill, one opportunity at a time.”-Unknown but Known!

Response by Alfred : “Amen, Thanks!”